Web Design for the Attorney Behind the Practice
Your reputation was earned one case at a time. Your website shouldn't undermine it. We design attorney websites that hold up to peer scrutiny, reflect the depth of your expertise, and convert referrals the moment they land.
Custom strategy for your firm, delivered in 24-48 hours. No credit card. No pressure.
Sound familiar?
Your practice, the cases you've won, the published work, the peer recognition — none of it surfaces with the weight it deserves. Prospects leave the page knowing less about your expertise than they arrived with.
The attorneys sending work your way are vetting you before they pick up the phone. A thin, generic site reads as 'this attorney hasn't built their brand yet' — and the referral goes elsewhere.
Blue-and-grey template. Stock photo of a gavel. Generic service descriptions. Nothing about the experience communicates the level of attorney behind the practice.
Authored articles, CLE speaking credits, bar leadership, notable cases — buried three clicks deep if they live on the site at all. The credentials that define your authority should be the loudest thing on the page.
What we build
01
Your bio isn't buried behind a 'team' link — it's the spine of the site. Credentials, published work, and peer recognition foregrounded with the weight they've earned.
Under 15sto judge your authority
02
Purpose-built templates for CLE recaps, case commentary, publication archives, and authored articles — each with Person schema signaling authority to Google.
03
Notable cases presented as peer-review content — not marketing bullets. Anonymized outcomes, jurisdictional context, and substantive legal takeaways that signal depth.
04
Every bio, authored article, and credential carries schema markup that tells Google you are the authoritative source for your name and your expertise.
A disciplined process
Step 1
We review your current site, your personal SERP, your published work, and the authority signals your peers see. You leave with a written positioning plan — whether you hire us or not.
Step 2
Custom design grounded in your credentials — bio-first architecture, authored-content templates, peer-recognition modules, Person schema on every page, ABA-compliant copy, and case-portfolio presentation.
Step 3
Quarterly content reviews, authored-content additions, credential updates, and peer-level refinement so the site grows with your career — not against it.
Your site, finally at your level
Picture a referring attorney landing on your site and finding exactly what they expected — credentials displayed with weight, published work foregrounded, peer recognition unmistakable, and case portfolio that speaks for itself. No gap between the attorney they heard about and the one they find.
Keough Law · last 90 days
680%
When attorney Shaun Keough partnered with Black Cat, his firm was leaving cases on the table online. We rebuilt the site and SEO around intake, and the phones started ringing: more qualified callers, more form submissions, and a steady climb up Google for the searches that sign clients.
“Black Cat is fantastic! Mike treats your website and marketing like it's his own. I noticed an increase in quality leads immediately.”
Shaun Keough, Keough Law
By practice area
Trial-focused PI attorney personal-brand sites — ABOTA/AAJ credentialing, verdict-library as spine, peer-review copy pass for referring-counsel evaluation.
Trial-focused defense attorney sites — federal-district-court admissions explicitly surfaced, NACDL leadership, authored appellate work, acquittal library.
AAML-level divorce attorney sites — fellowship + IAFL credentialing, authored custody and property commentary, discretion-first shared-device UX for HNW prospects.
AILA-level immigration attorney sites — AILA officer positions, authored scholarship, native bilingual hreflang UX, notario-differentiating authority signals.
ACTEC-level estate planning attorney sites — fellowship + LL.M. tax credentialing, authored HNW planning commentary, referring-advisor + CPA + trust-officer paths.
Board-certified DUI attorney sites — NHTSA SFST-instructor + ACS-CHAL credentialing, authored breath-test scholarship, felony-trial outcome library.
Our promise to you
Switching to a new agency can feel overwhelming, and we understand the effort that comes with it. That's why we treat your marketing budget with the same care we'd want for our own. We're selective about our partnerships, but when you choose to work with us, we'll go above and beyond. Your trust means everything to us.
One weak page ends ten referrals
Common questions
They share the mechanics but optimize for completely different outcomes. Attorney web design centers your personal brand — firm web design centers the entity.
On the audit call we'll show you which model fits your career stage and positioning goals.
Yes. Attorney advertising compliance is baked into the design and content process — not bolted on at review:
If your jurisdiction has unusual requirements (New York, Florida, California, etc.), send us the specifics and we'll build to them.
Credentials are treated as first-class content — never secondary to marketing copy. Standard modules:
Nothing gets buried behind a dropdown. The work that earned the reputation carries the site.
Yes — we build on editor-friendly platforms and create author templates specifically for attorney use cases:
You own the site and the platform. No lock-in, no tickets, no 'contact us to add a publication.'
A proper relaunch preserves (and usually improves) your personal SERP. Our SEO-safe process:
Most of our attorney relaunches rank better within 30 days than the old site did after years.
Both — plus attorneys inside larger firms who need a separate personal-brand site. Our playbooks:
We scope to your career stage on the audit call.
Scales with the depth of your practice and the polish level required. What drives it:
Most attorneys recover the investment from one high-value referred case driven by the new site.
A genuine 30-minute strategy session — not a sales pitch:
Written recap of everything we covered emailed within 24 hours.
If the first 30 days don't reflect the depth and professionalism your practice demands, we refund your investment. No fine print, no clawbacks, no awkward conversations. Your name is on the site — we take the risk so you don't have to.
Book your free attorney web design audit. Thirty minutes. A written positioning plan. No obligation — even if you never hire us, you leave with the blueprint.
A free, no-obligation website audit and the exact plan to fix it, in 30 seconds.